February 20, 2023

advertising

Here’s how AI is permanently changing the ad game in the era of autonomous marketing

The Drum, 02/20/23. AI is ushering in a new era of autonomous marketing, bringing with it a variety of advantages to both publishers and advertisers. It enables more efficient analytics, faster iterations on campaigns, and greater precision targeting. AI can also help uncover previously untapped potential within data, providing deeper insights into customer behaviour. With the right implementation, AI can revolutionize the way marketers approach digital advertising today. READ MORE

navigation

AI with no visual sensors generates an internal map to finds its way

NewScientist, 02/20/23. AI is making leaps and bounds in autonomous navigation, with a new study showing that an AI system could build a map of its environment without visual sensors, using only accelerometer and gyroscope data. This breakthrough has applications for robotics, as it allows robots to navigate even when GPS or other external signals are unavailable. By leveraging the principles of reinforcement learning, the AI was able to autonomously learn how to safely traverse complex environments. READ THE ARTICLE

ai in use

From CEOs to Coders, Employees Experiment With New AI Programs

THE WALL STREET JOURNAL, 02/20/23. With the advent of AI technology, companies are increasingly turning to AI assisted programs to enhance employee productivity. These programs allow employees, from CEOs to coders, to experiment with new ways of working, allowing for improved efficiency and better decision-making. Through the use of machine learning and natural language processing, AI programs can be adapted to individual needs, leading to more tailored solutions that can streamline processes and boost overall performance in the workplace. READ MORE

law & ethics

AI 101: The Regulatory Framework

LEWIS SILKIN, 02/20/23. AI is set to revolutionize how organizations approach decision making, with the development of new regulations helping to ensure that its use remains compliant and ethical. Companies must abide by existing regulations while also adapting their processes and procedures to reflect the changing landscape of AI. This includes everything from implementing ethical systems for data collection and use, to providing adequate transparency to customers on how their data is being used. The right regulatory framework can ensure organizations are able to safely reap the rewards of AI technology. READ FULL ARTICLE

gaming

Almost-unbeatable AI comes to Gran Turismo 7

arsTECHNICA, 02/20/23. AI is revolutionizing the gaming industry, with its use in ‘Gran Turismo 7’ making it almost unbeatable. This AI, powered by deep learning, has been trained to drive virtual cars just like a professional driver, making it capable of achieving perfect driving lines and keeping consistent lap times. With its implementation in the game, players must now balance their skills against that of the AI in order to succeed. READ MORE